In-store demonstrations prove to be effective for driving the sale of products. Product demonstrations are good opportunities for shoppers, brand owners, and stores. They help in community development and generating sales. For maximizing returns from the shopping centre promotions, you need to consider certain factors. In the Internet age, online shopping and e-stores have taken centre stage. The e-commerce portals give the buyers an enriched shopping experience by bringing brand owners, manufacturers, and customers through shared experiences. For fruitful shopping centre promotions, you can check out these factors and strengthen your bond with the customers and generate sales. Ways to Engage with the Shoppers You need to think of easy ways of luring customers to your products. It may be means of attractive packaging or pricing. To increase customer-engagement your sales team can play a huge role as well. You could acquaint the executives of your store about the value of products