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Showing posts from October, 2013

Qualities Of An ADC Product Demonstrator

In order to achieve ultimate success with your product demonstration campaign, you will need to hire a well-trained, professional, and experienced demonstrator from a reputed company. ADC is an Australia based product demonstration company that has some of the most talented and experienced product demonstrators in its profile. Here are a few strategies they use to make your shopping centre promotions a huge success.
They come well prepared with complete information about your product and your company. Due to this, they are able to answer any queries that your customers may come up during the demonstration.
They make sure that they are standing all the time during the demonstration, as they understand that sitting during the demo can imply disinterest. A standing demonstrator is able to easily catch attention of the customers as compared to a sitting one.
They engage the customers too in the demo, and convert it into a one on one conversation. Due to this, the customers do not lose intere…

Merchandising helps in capturing a sizeable market share

Merchandising companies are usually employed by many large manufacturing conglomerates to market their products. The products are accessed from the domestic market and the international market also. These are marketed in large consumer facilities by the merchandising company to earn a good profit. The products of the manufacturers are marketed, advertised and pushed in the market to catch a sizeable market. The main role of the merchandising companies is to tap the existing market and to push the sales of the product that has been assigned to them.

These companies usually employ demonstrators to familiarize the products to its customers. The job of the demonstrator is to create an interest in the products and to catch the attention of the customers. Demonstrator is an employee of the merchandising company who is employed exclusively to promote products to influence the sales pattern. You can see them mostly in large super markets and huge malls where usually a huge crowd comes in for …