Since the inception of internet marketing, many small business owners have shifted from the traditional marketing mediums to promote their products. These business owners are more focused on spending their marketing budgets on web promotions. Without a doubt, online product promotions help your business expand. But using it in together with in-store promotions can be highly advantageous to achieve greater results. What are shopping centre promotions? Companies who are willing to promote their product through shopping centre promotions generally hire companies who have experience and well-trained staff to do endorse your products in shopping centres. These people demonstrate all benefits and features of your product in such a manner that the consumer is convinced to buy the product. In-store product demonstration is a new and effective marketing technique designed to attract customers to the shopping centres. People who visit the stores are already in the mode of buying products. W...

The trend of shopping centres, malls, food courts, complexes, movie halls etc. are rising day by day. The most important reasons for this trend is that now more and more people are working and they are capable of spending money on maintaining their lifestyle. Even a large number of women are also exploring different career opportunities in order to make them self-dependent. People do not plainly work for winning bread and butter, shelter or education but a lot more is expected from the self-income. It is a time of trend setting. A person uses such items that have the ability to make them look good. The trend is not just restricted to improving one’s personality but overall items of a household are modified in order to give them a modern look. It is very important to keep pace with modern trends these days. The manufacturers of different items have the pressure of bringing fresh items in the market at regular intervals in order to remain in demand. People keep waiting for the launch of...

What defines shopping centres? A huge crowd. It is not necessary that people who are flocking to these shopping centres are actually interested in spending their money. Many of them enjoy the window shopping. Sometimes while walking across the different shops you find a product demonstration going on and you feel like buying it. That is why shopping centres are considered a perfect place for a product demonstration. A large number of crowds are vital to product demonstration and there is no need of making special arrangement for pulling crowds in shopping centres. There no dearth of an appropriate place where a product is put on display and many eyes can fall on it. Shopping Centre Promotions expedite the awareness of the brand value among masses which ultimately witnesses an increase in the sale of these products. It is very easy to distribute pamphlets and flyers to the people coming at shopping centres. Big banners put at the prominent corners are also an effective Shopping Centr...

When you look into a retail shop store, it is natural to be involved in the marketing of certain property to the customers and to the local community. Shopping is mainly influenced by two factors and they are shopping patterns of people and seasonal changes. The marketing of property also needs to be structured in a similar way. Here are some ideas regarding the establishment and the running of shopping centre marketing management program. It is essential to consider the tenancy mix of the property and later identify any kind of expected changes in the mix. If at all any tenant would probably leave the property, the marketing strategy has to be adjusted accordingly. It is important to focus on such tenants whom you know. It is important to consider the local community and the holidays or celebrations that take place all over the year. This could be the trigger points meant for the special marketing process within the property. The community celebrations could be merged to the activiti...

What to make your product demonstration an unparalleled success? In the case of increasing competition from brands in nearly any category in every supermarket store, mall, or even the next-door grocery store, it is no wonder that merchandising companies are leaving no stone unturned and entrusting their shopping center promotions in the hands of professional companies such as ADC. How choosing a professional company makes a difference There are any number of product demonstration companies that can promise you the moon but very few who actually deliver results. For merchandising companies, these results mean measurable and significant increases in the sales of the targeted product which can be directly linked to the shopping center promotions. This is what ADC specialises in and why it is the most trusted product demonstration company in Australia for brands across a wide range of industries. How do product demonstrations make a difference? If you look at any supermarket shelf, in an...

Merchandising companies are always on the lookout for different ways of promoting their products and services, whether it is a newly launched one or one that has already been there for a while. There are many different channels of marketing now, more than ever before, from digital marketing and social media marketing to the age-old print and electronic media marketing as well as the ever ubiquitous billboards. However, there is one form of marketing that has stood the test of time on account of its efficiency and proven success-and that is shopping center promotions. How does a product demonstration help merchandising companies? A product demonstration can be conducted for a wide variety of products in different categories, whether it is for the beauty and cosmetics industry or the food and beverages industry or even for the electronics appliances industry. Product demonstrations give the customers a first-hand view of what a product feels like, tastes like, looks like, or how it wo...

Merchandising companies in Australia, whether start-ups or well-established one's, have long since known and experienced the benefits of shopping center promotions that market their product, whether it is a food and beverage product or an electronics consumer product, or anything in between. From statistics to the actual business revenue reports, they can see how people respond positively to a product demonstration, which results in greater sales for that particular product. It doesn’t matter if a product has been languishing on the shelves for ages, but you can rest assured that it will be revived and sales will spike after a product demonstration by a professional company is done. ADC Demos specializes in professional product demonstrations that make a difference to the product, the brand, and the company. They have been  serving the retail industry in Australia for many years, successfully delivering wonderful results for each and every brand they have worked with. Whether it...